36%

of Halloween fans
start shopping early
for the fun of it, like
Summerween.

Source: Civic Science

Summerween is a NEW trend that combines Halloween with summer for a spooky good time. Consumers celebrate Summerween by mixing their favorite parts of Halloween with summertime décor to host parties.

So, we created …

Summer sun and spooky fun collection to decorate or gift to a Halloween fan!

*Additional collection items are available. Contact your relationship manager for more information.

TikTok topic: Summerween 2024 has 16.5M posts

Retailers are kicking off the spooky season as early as summer, and it’s paying off. Sales are up, with many ordering more Halloween products as demand grows.

Source: Modern Retail

Hashtags

that inspired us

Tiktok:

#Summerween
76K posts
#HalloweenLife has
15.8K posts
#Spookygirl has
38.5K posts

Instagram:

#Summerween has
123K posts posts
#Halloweenlife has
436K posts posts
#Halloweenlifestyle has
89K posts posts
#SpookyGirl has
282K posts posts

Obsessed!

Tell me more:

IFPA BOOTH SCAN INQUIRY - Summerween